Earth Baby^® was curated out of a grandmother’s love for her grandchild. Florence Nacino, founder of Earth Baby, has over 40+ years of global experience working as a health and beauty formulation researcher, chemist and regulatory specialist for leading worldwide brands. With her extensive industry experience and knowledge, she saw a need for a product line committed to using certified organic fruit and vegetable based ingredients that was truly non-toxic, gentle and effective on baby’s skin, hair and body.

The result is Earth Baby^®,
organic goodness from mother earth^TM